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Weather Related Organizations => NOAA National Weather Service => Topic started by: DaculaWeather on January 23, 2017, 07:35:25 AM

Title: NWS Hazard Simplification Project Activity #3
Post by: DaculaWeather on January 23, 2017, 07:35:25 AM
This alert was generated by the National Weather Service
EMWIN (Emergency Managers Weather Information Network)
from messages received by DaculaWeather.com EMWIN server.
NOUS41 KWBC 231125
PNSWSH

Public Information Notice PNS 17-01
National Weather Service Headquarters Silver Spring MD
725 AM EST Mon Jan 23 2017

To:  Subscribers:
     -NOAA Weather Wire Service
     -Emergency Managers Weather Information Network
     -NOAAPORT
     Other NWS partners and NWS employees

From: Eli Jacks, Chief, Forecast Services Division

Subject: NWS Hazard Simplification Project Activity #3:
         Collecting Public Comments on a Winter Weather Hazard
         Messaging "Episode" through February 19, 2017

NWS is requesting comments on the latest stage of its Hazard
Simplification (Haz Simp) project through February 19, 2017

The purpose of the Haz Simp project is to explore options for
simplifying and clarifying NWS's hazard messaging, with a focus
on the Watch, Warning and Advisory (WWA) system.

This is the first in a series of opportunities to collect public
comments on different types of hazard messaging approaches. We
have built these alternative approaches into a series of
"Episodes," which carry users through a winter storm from before
the time it begins to the time it ends. Some approaches use terms
other than "Watch," "Warning," and/or "Advisory."

For this episode, we focus on a winter storm scenario and offer
alternative hazard messaging approaches to those used in today's
WWA system. Users are asked to view the episode from one of two
perspectives. The first perspective is for regions that do not
receive winter precipitation often ("Mild" Climate); the second
is for colder regions that are accustomed to winter precipitation
("Cold" Climate).

Users will be randomly assigned either to 1) comment on one of
three messaging alternatives for this winter episode or 2) view
how our current hazard messaging would apply for this case.

Please note that there are no immediate plans for change;
however, your comments will play a major role in any future
decisions.

Background on how these prototypes were developed can be found on
our Haz Simp homepage:

http://www.weather.gov/hazardsimplification/


The surveys will be completed via the links below:

Mild Climate Survey:

https://www.surveymonkey.com/r/D89MM35

Cold Climate Survey:

https://www.surveymonkey.com/r/D822XXN

For more information, please email:

hazsimp@noaa.gov

National Public Information Notices are online at:

http://www.weather.gov/om/notif.htm
These alerts are provided as a public service and free of charge from DaculaWeather.com.
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Title: Re: NWS Hazard Simplification Project Activity #3
Post by: WeatherHost on January 23, 2017, 07:54:58 AM
Not sure why, but this makes the 'TWC' hairs on the back of my neck stand up and scream.

Title: Re: NWS Hazard Simplification Project Activity #3
Post by: gwwilk on January 23, 2017, 01:07:23 PM
I took the survey and disliked any and all alternatives to the current NWS terminology.

Headlines should be just that.  If you were a vendor selling fresh fish at a stall would your banner read "Fresh Fish for Sale Here Today" or would it read "Fresh Fish"?  The 'for Sale Here Today' is redundant and distracts from the message.
Title: Re: NWS Hazard Simplification Project Activity #3
Post by: Old Tele man on January 23, 2017, 01:44:03 PM
CAUTION CYNICISM: "...throwing more WORDS at a semi-illiterate audience under crisis does NOT convey more clarity..."

For example: "Hot Fire" works 1,000% better than "...conflagration at 1,200-degrees fahrenheit with billowing smoke..." to the average person. Maybe NWS should be limited to 120 words like Twitter?